Yes, that is a scorched Twinkies wielding a flaming war-hammer of flame. So what's the point? Well, Andy Hopp (and you should check him out, he's done a lot of impressive art for more traditional RPGs) is adding new supplements to Setting, including miniatures
Right now there is a Kickstarter campaign going on to get dozens of these crazy illustrations set in 3D. Check it out, there is only a day or two left.